Different colors work for different needs. It’s the same with communication and marketing tools – the right mix depends on your goals.

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High Impact Marketing and Communication

Your next digital marketing and communication project can be a smashing success. You need a partner with a proven track-record of managing projects to ensure that they are on time, on budget, and – most importantly – on target to achieve goals.

So, whether you need a digital strategy,  website strategy or redesign, a social media plan, exceptional content, or other digital communication support, let’s talk. I can help you to define the components that add up to a successful project.

Tap Into Expertise

  • Proven digital strategy process that will transform your online marketing and communication efforts into measureable successes
  • Development and redesign of websites, social communities, and other online communication strategies for businesses, associations, nonprofits, and more
  • Project management from project conception to completion and beyond
  • Content strategy, writing, and editing, especially for online formats
  • Strategic communication planning

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Blog

Communication in a Web Saturated World

I’ve participated in several webinars and workshops lately on the future of digital marketing. Everything is always changing! Here I share some themes. Convergence Currently, people generally engage with six different channels for a brand before making a purchase decision. As marketers, we know this because keeping all those channels up to date is a daunting… Read More

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Guest Post by Elissa Leif, CEO, MiniMatters, LLC As Jill wrote in a recent post, getting emotional with your audience is a good strategy, as emotional connection with your organization leads to more engagement and spending. At MiniMatters Video + Marketing, our prime area is video, which provides many opportunities for building this sort of… Read More

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Effective digital marketing takes a deliberate approach to research, planning, managing and measuring. Marketers that take the time to get through all these steps will be rewarded with measurable success. There are many channels, tactics and tools for marketers to choose from. A plan will increase the chances that you use the right mix for… Read More

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People watch a lot of video on Facebook. here are some tips on how to create a video that attracts attention and moves people to your call to action. Video Length Videos should be about 30 seconds! With the exception of live video, that’s about all the time you get. Think about when and where… Read More

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I do a lot of in-person networking in Loudoun County where I live. It’s a great supplement to my online marketing. Here’s a list of opportunities. Some I discovered and others were shared with me by some generous, helpful fellow business people. Know one that I missed? Share in the comments! Loudoun Chamber Networking Events, http://www.loudounchamber.org/events/… Read More

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You want your content to be noticed. Here’s a checklist to make that happen. Address an Audience Interest People read things that speak to their needs and interests. Period. If your content doesn’t talk about something they need or want, it is worthless. For blog and social media posts, target a single interest or need.… Read More

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Testimonials

What Our Customers Think

Kurtz Digital Strategy was a great help in converting complex ideas and situations into quickly digestible copy for our new website. They provided helpful information on related issues like optimizing text for SEO, and advised on the pros and cons of all of the decisions made along the way. Our site has gained much needed visibility with search engines which will lead to getting more qualified sales leads through the new site.

What I like best about working with Jill is the way she drives a project from start to finish. Not only does she do excellent work but she also takes responsibility for completing the work on time and on budget. She is on top of the details and keeps everyone else on track too. It is a true pleasure to work with her.

Jill is very easy to work with, and time & time again turned things around on a dime. She has been candid & frank about the best ways to do things and what not to do. And I really appreciate that.

The job was to put together a marketing and social media strategy and program. Jill put together a very complete plan with components that included not only traditional ones (print media, Facebook, etc.) but also some new ideas that we think will bear fruit in the coming years.