Different colors work for different needs.

It’s the same with communication and marketing tools – the right mix depends on your goals.

Let’s strategize together.

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High Impact Marketing and Communication

Your next digital marketing and communication project can be a smashing success. You need a partner with a proven track-record of managing projects to ensure that they are on time, on budget, and – most importantly – on target to achieve goals.

So, whether you need a digital strategy,  website strategy or redesign, a social media plan, exceptional content, search engine optimization or other digital communication support, let’s talk. I can help you to define the components that add up to a successful project.

Tap Into Expertise

  • Proven digital strategy process that will transform your online marketing and communication efforts into measureable successes
  • Development and redesign of websites, social communities, and other online communication strategies for businesses, associations, nonprofits, and more
  • Project management from project conception to completion and beyond
  • Content strategy, writing, and editing, especially for online formats
  • Strategic communication planning

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Blog

Communication in a Web Saturated World

Yesterday I was a guest on “Public Relations Review,” one of the fastest growing PR podcasts in the nation. Host Peter Woolfolk and I chatted about SEO strategies.

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Social media marketing done right means listening and engaging as well as posting your own content. Social listening discovers who is talking about you and topics related to you, allowing you to engage in a much broader way. The job isn’t easy. You need to scan across a wide online universe that changes all the… Read More

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Is Instagram part of your digital marketing strategy? Here are tips to make the most of Instagram for lead generation. They aren’t all free, but they are worthy of consideration. Instagram Lead Ads The most obvious way to get more leads on Instagram is to use lead ads. Instagram lead ads are designed to help… Read More

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The goal of your eCommerce website is to sell, right? One way to increase sales is by driving organic traffic to your site. This is why search engine optimization (SEO) is an important consideration. Here are 3 eCommerce website SEO tips that can help grow your business. Keep it Simple Make sure your site structure… Read More

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Combining your email marketing and social media campaign efforts strategically can help you get the most impact from both. Email is still the powerhouse of digital marketing. Social media tends to have the latest tools and tricks. Combine them to get the most impact for your brand. Email by the Numbers 82% of businesses use… Read More

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I remember the first time I experienced unemployment. I was in my early 30s and had been slowly, but surely, moving up the ladder of a company I had joined right out of college. Then, a recession came along and my company had to cut 40% of its workforce. Despite my stellar performance reviews and… Read More

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