Developing a Social Networking Strategy White Paper Released

Siteworx, Inc. has released a new white paper titled, “Developing a Social Networking Strategy: A  Strategic Approach to Applying Social Media to Sales, Marketing and Operations.”

The paper provides an overview of the dramatic shift in communication brought about by social networking technologies including:

  • Best practices in developing social networking strategies for businesses and organizations
  • Key skill sets of individuals and teams required to capitalize on this growing trend
  • Guidelines to focus ROI analyses on appropriate metrics for the medium aligned with business objectives

The paper is available for download at http://siteworx.com/socialnetworkingpaper

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