Every communicator has to have a solid three minute pitch – an “elevator story” – in his or her arsenal. And if you are not self-employed you need to have two, one about you and a second about your company.
Your pitch needs to tell your story. Who are you? What is your unique perspective on communication? Why should the listener listen to YOU?
Stop now and say your pitch out loud.
How did you do?
If you pitch needs some polish, some great advice recently appeared on chicagotribune.com. Check out “Learn to tell story about yourself—but be quick“