Websites for Mobile Devices

With the number of mobile devices out there that can access the Internet on a rapid increase (where have I been in the last few months where I haven’t seen someone on a Blackberry?!?), more and more of my clients are asking about optimizing their sites for mobile access.

Consider these realities of accessing websites with small, mobile devices and the answer becomes clear: you don’t need to optimize your current website for mobile access, you need an entirely different website for mobile access:

  • Slow access
  • Scrolling  is the norm
  • Big images and long pages don’t work
  • Mobile browsers and different than computer browsers and most users don’t know how to use them
  • Small screens
  • These and other factors lead usability experts like Jakob Nielsen to conclude that a seperate mobile site is best. And, you may event need more than one site for different types of equipment.

    “For the best user performance, you should design different websites for each mobile device class — the smaller the screen, the fewer features, and the more scaled back your design. The very best option is to go beyond browsing and offer a specialized downloadable mobile application for your most devoted users. In practice, however, only the biggest and richest sites can afford all this extra work on top of their desktop-optimized website,” Nielson writes.

    One thought on “Websites for Mobile Devices

    1. Good post. It’s all accurate. You might also add that you don’t really need to know HTML or any other web programming or markup languages if you want to use a web-based mobile site builder.

      There are only a few companies that do this well. Among those is 2ergo – https://sitebuilder.2ergo.com

      Which is a little plug – because I work there ^^