Twitter Use Stats

Some 19% of internet users now say they use Twitter or another service to share updates about themselves, or to see updates about others according to research done by Pew Internet & American Life. This represents a significant increase over previous surveys in December 2008 and April 2009, when 11% of internet users said they use Twiter.

Internet users who already use social network sites such as MySpace, Facebook or LinkedIn are also likely to use Twitter (35%), compared with just 6% of internet users who do not use such social network sites.

Percentage Of Online Adults Who Use Twitter Or Another Status Update Service (Adult Internet Users)
Demographic Group % of US Adults Tweeting
All Online adults 19%
Sex  
   Men 17
   Women 21
Race/Ethnicity  
   White (non Hispanic) 19
   African American 26
   Hispanic 18
Age  
   18-29 33
   30-49 22
   50-64 9
   65+ 4
Education  
   Less than high school 18
   High school diploma 17
   Some college 21
   College graduate 21
Household Income  
   < $30,000 22
   30k-49,999 21
   50k-74,999 20
   ≥ $75,000 20
Internet Connection  
   Broadband 21
   Dial-up 11
Wireless or Tethered  
   Wireless 25
   Tethered 8
Number of Wireless Devices  
   One 10
   Two 19
   Three 28
   Four or more 39
Social Network User  
   Yes 35
   No 6
Source: Pew Internet & American Life Project Survey, (August-September), October 2009

As of September 2009, 54% of internet users have a wireless connection to the internet via a laptop, cell phone, game console or other mobile device. Of those, 25% use Twitter or another similar service, up from 14% of wireless users in December 2008. By comparison, 8% of internet users who rely exclusively on tethered access use Twitter or another service, up from 6% in December 2008.

Analysis also shows that wireless access is an independent factor in predicting whether someone uses Twitter or another status update service. It is not simply because this group is likely to be young or tech-savvy. Owning and using a wireless internet device makes an internet user significantly more likely to tweet.

Age is another strong, independent predictor for use of Twitter and other status-updating services. Internet users ages 18 to 44 report rapid uptake of Twitter over the last nine months, whereas internet users ages 45 and older report slower adoption rates. For example, 37% of internet users ages 18 to 24 use Twitter or another service, up from 19% in December 2008.

Median Twitter Age is 31
  % of Internet Users
Twitter Age Group Dec ’08 Sep ’09
18-24 19% 37%
25-34 20 31
35-44 10 19
45-54 5 10
55-64 4 10
65+ 2 4
Source: Pew Internet & American Life Project Survey, (Nov-Dec ’08, Aug-Sep ’09), October 2009