Follow the steps and choose the most appropriate option to classify your business. Fill in your basic information including your page name/company name, your business’ website URL, category/industry, and the classification of the page’s content.
Promote your page
Begin to share a few updates before you tell everyone about your page. Google+ is a social network, so it is advisable to regularly respond to people and share fresh content in order to generate leads and increase engagement. Add pictures, videos, status updates and link to your website and other social profiles.