Data: Millennials on Social Media

header_snapchatSnapchat is the fastest growing social media platform among millennials by a large margin, according to a new survey by Harvard University’s Institute of Politics.

Harvard surveyed 2,011 Americans aged 18-29 and found that 36 percent have a Snapchat account, up from 28 percent last year. Further, Snapchat’s user base skews female.

As for other social sites used by 18-29 year olds:

  • 46% have an Instagram account
  • 24% use Pinterest
  • 81% use Facebook
  • 14% use Tumblr
  • 38% use Twitter
  • 27% use LinkedIn

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