For many years, Google has cited page load speed as a ranking factor. Faster loading websites and pages rank higher. This criteria has not gone away and seems to be even more important than ever.
Be sure to track your site’s speed performance by using Google Page Speed Insights. Page Speed Insights reports on the real-world performance of a page for mobile and desktop devices and provides suggestions on how that page may be improved.
It measures speed on a page-by-page basis. This tool also provides actionable things you can do to improve load time. Following the guidance will help you to take the actions that will have the greatest impact on speed.
Page Speed Optimization Suggestions
Implementing the suggestions should improve the relative performance of the page. However, the absolute performance of the page will still be dependent upon a user’s network connection.