Marketing on social media is about posting great content. It is also about listening. In fact, effective monitoring and listening is probably the factor that separates good online marketing strategy from great online marketing strategy. With so many conversations happening online, it is very valuable for brands to listen in and stay in touch with […]
Social media is not a new marketing tool. You think you have got it figured out. Best practices have changed over time leading some marketers to use outdated tactics that are actually working against success. Followers Don’t Equal Success Followers and on-platform engagement alone will not help grow your business. Marketers who are tracking the […]
The potential for connecting with customers on Instagram grows as the number of users and features steadily increase. Here’s a look at some important features to consider in your Insta strategy. Instagram Verification Take the steps to apply for a verified account. Users with a larger following can request verification. This increases credibility and also […]
