Twitter can be a worthy part of your digital marketing strategy. If you have determined that this is a good way to connect with and engage your target audience, here are tips to make the most of your time on the platform. Keep in mind all that you can do on Twitter: Share images and […]
SEO best practices have focused on text-based searches. Voice searches are different and require a different strategy. You need to know where voice assistants get their answers and ensure that searches related to your business find you. Voice SEO Voice searches are usually in the form of a question. The results provided can come from […]
I’ve used Google Analytics to monitor for mentions of clients and topics for many years. However, there are now more tools that are worthy of consideration for tracking digital mentions of you, your brand, your company and/or products. First, some props to the tool that started it all. Google Alerts is simple and free and it […]
