SEO Tips for eCommerce Sites

The goal of your eCommerce website is to sell, right? One way to increase sales is by driving organic traffic to your site. This is why search engine optimization (SEO) is an important consideration. Here are 3 eCommerce website SEO tips that can help grow your business. Keep it Simple Make sure your site structure […]

marketing online and offline

Dynamic Duo of Email and Social Media

Combining your email marketing and social media campaign efforts strategically can help you get the most impact from both. Email is still the powerhouse of digital marketing. Social media tends to have the latest tools and tricks. Combine them to get the most impact for your brand. Email by the Numbers 82% of businesses use […]

the importance of taking a break

The importance of ‘taking a break’ between jobs

I remember the first time I experienced unemployment. I was in my early 30s and had been slowly, but surely, moving up the ladder of a company I had joined right out of college. Then, a recession came along and my company had to cut 40% of its workforce. Despite my stellar performance reviews and […]