Focus on Building Customer Relationships

When developing your marketing strategy, focus on building relationships. “One and done” is wasted effort. Developing connection that allows for ongoing relationship creates greater dividends for your marketing investment. Establish Customer Relationships Focus on things that will keep your customer engaged after a sale. Keep customers happy and engaged at all times. Offering a subscription… Read More

Importance of Facebook Ad Frequency

Running Facebook ads as part of your digital marketing strategy? (You probably should.) One of the most important metrics within Facebook ads manager is ad frequency. The Facebook ad frequency metric shows you the number of times your ad has been seen by a unique user. An ad frequency of four means that each user… Read More