Kurtz Digital Strategy
High Impact Marketing and Communication
People who know about you are mentioning you online. Are you leveraging this content as part of your digital strategy? You should. I recently talked to a business owner who was mentioned very positively in the Washington Post(!) Yet, there was no mention of the article on their website or on any of their social… Read More
Most companies do some form of content marketing. Once you get rolling, it is easy to get in a groove, whether or not that groove is getting the best results. Here are some ideas to inject into your content marketing to make sure you are getting your best impact. Write Down Your Content Marketing Strategy… Read More
Have you noticed how localized Google search results are these days? Search for a plumber and you get listings of businesses nearby. A lot of that information is derived from Google Business listings that are featured in what is known as “local packs.” A local pack is a list of businesses that provide a product… Read More