Category: Celebrating Successes

Highlighting best practices.

the value of the accreditation in public relations (APR)

The Competitive Advantage of Earning Your APR

Guest post by Marjorie Weisskohl, APR, CEO, All Seasons PR, LLC Thinking about pursuing your national Accreditation in Public Relations, the APR?  You are probably asking what value it will bring to you. You are doing well as a mid-career professional and already very busy. Is there a competitive advantage in having the APR? I […]

make time for reflection

Make Time for Reflection

Guest Post by Amy Newton, owner of Amy Newton Public Relations, LLC, located in Loudoun County Virginia If you are a business owner, sometimes you can get so focused and caught up in the day-to-day operations of keeping your business running smoothly (and keeping business coming in) that a key component of success can fall […]

Rebranding Tips for Small Businesses

Rebranding Tips for Small Businesses

Guest Post by Jenny Le, Owner of WebSubstance digital marketing agency Branding, whether for a company or an individual business owner, is one of the most difficult tasks in marketing. I discovered this over the past year as I underwent a rebranding for my own company. I want to share my journey to inspire you […]