Connect Like a Pro on LinkedIn

How do you treat LinkedIn connection requests? Do you accept them all? Do you apply certain criteria when considering requests? Do you only connect with people you know outside of LinkedIn? Managing your LinkedIn network is a personal thing. There is no one-size-fits-all answer. You do want to connect strategically. First, define your goal. Why… Read More

LinkedIn Strategy for the Independent Professional

If you are a one-person business, the thought of online marketing is probably overwhelming. With the demands of business development, sales, and customer service, there is little time for exploring opportunities online. Let me help you with LinkedIn. LinkedIn is a social network your business cannot afford to ignore. More than 562 million professionals worldwide… Read More