LinkedIn Strategy for the Independent Professional

If you are a one-person business, the thought of online marketing is probably overwhelming. With the demands of business development, sales, and customer service, there is little time for exploring opportunities online. Let me help you with LinkedIn. LinkedIn is a social network your business cannot afford to ignore. More than 562 million professionals worldwide… Read More

LinkedIn Strategy for the Professional

LinkedIn is an important platform for all professionals, and especially for those who need to build their own contacts. People who work in insurance, financial planning, personal training and more need to build a base of connections. Once primarily a platform for professionals seeking their next position, LinkedIn is now a key place used for… Read More

Post on Facebook Like a Pro

The most important way to gain visibility on Facebook is to post interesting content. Your content should appeal to your target client, use your keywords, and represent your expertise. Posts should be made by members of the team and should reflect the style, tone, and expertise of the person making the post. Follow the 80-20… Read More