Pillar Pages and Winning SEO Strategy

Topics and pillar pages are increasingly important concepts  for search engine optimization. Both are ways to rank highly under latest refinement to search algorithms, which react to the way people today search. People Use Phrases to Search Today’s search engine user submits queries that reflect plain language, conversational style. This is becoming even more prevalent […]

Resolve to Be More Visual

Great content is more than words. You also need great visuals. None of us have the budget to create custom visuals for all of our content. The good news is there are many royalty-free image sites that you can mine for the right images to pair with your great words. Caution: many of these sites […]

Ten Best Practices for Digital Communication

Guest Post by Susan Hoffman, Blog Editor Digital communication such as websites, blogs, Twitter, LinkedIn and Facebook have made it much easier for you to reach a global audience. But using digital communication to effectively reach your audience and motivate them to take action requires some work as well as social etiquette. Here are 10 […]