Resolve to Be More Visual

Great content is more than words. You also need great visuals. None of us have the budget to create custom visuals for all of our content. The good news is there are many royalty-free image sites that you can mine for the right images to pair with your great words. Caution: many of these sites […]

Ten Best Practices for Digital Communication

Guest Post by Susan Hoffman, Blog Editor Digital communication such as websites, blogs, Twitter, LinkedIn and Facebook have made it much easier for you to reach a global audience. But using digital communication to effectively reach your audience and motivate them to take action requires some work as well as social etiquette. Here are 10 […]

We’re Friends, But it Is More Complicated Than That

A few weeks ago, I was listening to a story on NPR when the interviewee mentioned that someone was a “holiday card friend.” Having just dusted off my holiday card list, the fact that we all have different categories of friends really hit me. There are friends who we talk to all. the. time. There […]