The Samos Advisors website needed a new look. It wasn’t telling the company story or highlighting key services. Competitors were outranking the business for important keywords central to the company’s expertise in earned value management system (EVMS) project management.
Complete Website Redesign to Achieve Goals
Kurtz Digital Strategy provided a complete website redesign. We took a fresh look and developed a site that advances the company’s business goals, marketing strategy and the needs of stakeholders.
The new website is built with WordPress using a framework that offers the latest functionality and security features. The content is optimized for the keywords that are most central to the Samos business.
A blog was added to provide ongoing thought leadership for federal project managers. Paired with a resources page, Samos is now positioned as a leader and essential resource for EVMS.
Keeping It Fresh
With the redesign complete, KDS now provides ongoing support for online marketing. Blog posts are added regularly. The company’s LinkedIn presence is regularly updated with value added information. Emails are sent to clients and prospects highlighting areas of expertise.
Business Goals Achieved
The online presence created and maintained by Kurtz Digital Strategy has led to the continued success of Samos Advisors. The company, now celebrating 8 years, continued to make connections that generate leads and new business.