Tag Archive for: Carrie Hane

How to Produce Valuable Content

Guest Post by Carrie Hane, Founder & Principal Strategist, Tanzen In a recent study, the content product company Ahrefs found that over 90% of content does not get traffic from Google. That is an astounding number of web pages that are not getting organic traffic from the top traffic source. There are two main reasons […]

Information Architecture of Your Website

More Than a Site Map: The Information Architecture of Your Website

Guest Post by Carrie Hane, Founder & Principal Strategist, Tanzen If you have a website, you probably started with a site map: a hierarchical list of the pages on your site that becomes the main navigation menu. Menus are very important to websites. They are visible and help the site’s visitors get to the where […]