Kurtz Digital Strategy
High Impact Marketing and Communication
You work hard to create compelling content but your analytics show that your site traffic isn’t delivering on your expectations. You aren’t alone. Few sites attract visitors without a visibility strategy. You need to promote your content to attract an audience. Here’s how. Share Your Content on Social Media Distribute site content across your social… Read More
What makes content great? It all boils down to 4 important criteria. Apply these to your content to improve the way that you connect with your target audience online. Understandable Make sure your content is presented in a way that your target reader will understand. Whether text, audio or video, the message needs to make… Read More
Is your content marketing all about words? It’s often easiest to create content in article form: a headline, a few subheads and a couple of paragraphs of text and you are done! The problem is that this is boring! Research by the Content Marketing Institute consistently shows that interactive, non-static content grabs attention. Content that… Read More