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Tag: content marketing

May 5, 2020April 12, 2020 by Guest Blogger

Seven Basics of Content Marketing

Content Marketing

Content MarketingGuest Post by S.L. Hoffman

Ask a group of digital marketers to provide a clear definition of content marketing is, and you’ll get various answers.

The Content Marketing Institute defines … Continue Reading >

Communication, Online Marketing content marketing, content marketing strategy, Susan Hoffman Leave a comment
January 30, 2020February 2, 2020 by Jill Kurtz

Don’t Make These Content Marketing Mistakes

Don't make these content marketing mistakes

Don't make these content marketing mistakesContent marketing – helping your target audience to learn about you through great online content – is one of the best investments a company can make. It increases traffic, creates … Continue Reading >

Communication, Online Marketing content marketing, content marketing strategy, social media measurement Leave a comment
December 19, 2019December 22, 2019 by Jill Kurtz

Content Curation 101

Effective digital marketing requires that you share content online. That content can be created by you or by others. Content curation refers to effectively sharing content created by others to … Continue Reading >

Communication content curation, content marketing, content strategy Leave a comment

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