Get More People to Create Content for Your Brand

You talking about you is fine as long as you do it in an interesting way. Others talking about you is likely to get more attention. There are many content channels and content creators that may be highly valuable to your brand. Contributors, bloggers, social influencers, and thought leaders are all worth evaluating. Focus on finding… Read More

3 Ways to Up Your Content Marketing Game

Any digital strategy involves content marketing. Standing out with your content takes planning  and effort. Here are three ways to get the most from your content marketing efforts.  As online behavior evolves, content marketing must focus more on the target audience rather than the brand. Marketers need to deeply understand the desired audience and what they expect.… Read More