Kurtz Digital Strategy
High Impact Marketing and Communication
Consumers age 18-22 or Gen Z do not trust businesses to act in the best interests of society, according to “The Reckoning: Brand Relevance, Respect and the Rise of a New Generation,” a study by BBMG. BBMG and GlobeScan conducted a national survey of 2,058 consumers to better understand people’s relationship with brands and brand… Read More
Storytelling is an effective way to share your message on Instagram. With many brands now using Instagram Stories, several best practices are emerging. Understand the Format Instagram Stories is a feature that lets users post photos and videos that vanish after 24 hours. Instagram Stories appear in a bar at the top of the feed.… Read More
Now is a good time to take a look at your Facebook company page. Several fields are being removed on August 1. Act now to make sure your most important information doesn’t get dropped! The specific impacts on your page depend on the fields available for your type of business. The following sections will be… Read More