Tag Archive for: digital marketing

LinkedIn for Marketers

Make the Most of Instagram Stories

  Storytelling is an effective way to share your message on Instagram. With many brands now using  Instagram Stories, several best practices are emerging. Understand the Format Instagram Stories is a feature that lets users post photos and videos that vanish after 24 hours. Instagram Stories appear in a bar at the top of the […]

Time to Update Your Facebook Company Page

Now is a good time to take a look at your Facebook company page. Several fields are being removed on August 1. Act now to make sure your most important information doesn’t get dropped! The specific impacts on your page depend on the fields available for your type of business. The following sections will be […]

Content That Meets People Where They Are

The content you provide in your marketing isn’t for you. It’s for the people who you want to market to and to engage with. Never forget this critical element. Keep in mind that the people you want to reach have different needs at different times. Align your strategy to ensure you are there for them […]