Content Marketing Beyond Words

Is your content marketing all about words? It’s often easiest to create content in article form:  a headline, a few subheads and a couple of paragraphs of text and you are done! The problem is that this is boring! Research by the Content Marketing Institute consistently shows that interactive, non-static content grabs attention. Content that… Read More

Online Presence Created for New Author

One of the greatest challenges for a new business is the need for an online presence, often before there is anything concrete to offer. Author Donald Furrow-Scott faced that challenge – needing to showcase his concept for historical fiction novels before the first book was published. Kurtz Digital Strategy was engaged to establish a website… Read More