Facebook company pages are a worthwhile way to engage online for most businesses. Even though Facebook does not share your content with most followers anymore, building a community there is worthwhile. First, create your page The first step towards inviting people to like your Facebook page is, of course, to actually have a Facebook company page. […]
Facebook and Instagram are sister channels. The former has the largest audience and the latter is popular with younger consumers who see Facebook as a bit stale. Most brands will want to leverage both. Here’s a reminder of the basics to do that well. Build community. Use your Facebook page to build relationships. People are […]
Now is a good time to take a look at your Facebook company page. Several fields are being removed on August 1. Act now to make sure your most important information doesn’t get dropped! The specific impacts on your page depend on the fields available for your type of business. The following sections will be […]
