How to Make Forms Easier for Users (and Better for You)

A website form has one purpose: to collect information you need. That works when people actually complete and submit your form. ┬áSo it is critically important that you make that process as easy as possible. If you don’t get many form submissions, it’s time to evaluate. First ask, is this form needed? If an email… Read More

Are You an Unintentional Cyber Criminal?

Today’s headlines are full of stories about large scale cyber attacks that result in personal and financial data getting into the wrong hands. while we can’t control the massive databases that have our information, as communicators we can control what we do on a daily basis with the information we gather. Consider this email I… Read More