Tag Archive for: Google webmaster tools

Tracking Your SEO Efforts

  Search engine optimization (SEO) is a pain! First you need to figure out your keywords and the other elements that go into ranking well. Then you need to do the work. Finally, you need to figure out if your SEO strategy works. Search results are highly volatile. There are so many factors: Ranking algorithms […]

Google Local Pack May Be Your Best Online Marketing Asset

Have you noticed how localized Google search results are these days? Search for a plumber and you get listings of businesses nearby. A lot of that information is derived from Google Business listings that are featured in what is known as “local packs.” A local pack is a list of businesses that provide a product […]