Instagram launched in 2010. Here are important stats for marketers to know in the platform’s 11 years: Over 1 billion people use Instagram every month (88% are outside of the US) Instagram has 140 million U.S. users Instagram is the 9th most popular Google query In terms of active users, Instagram is outranked only by Facebook, […]
Instagram is a social media channel worth considering for your marketing. The latest data from Pew finds that 40% of adults use Instagram. Use is highest among people in their 20s and 30s. Here are best practices to make your marketing effective on the platform. Start by creating an Instagram business account. A business account […]
Instagram Reels is a relatively new Instagram feature. They offer a way to build your community and grow your reach on Instagram. Reels make it easy to build relationships with your customer base and strengthen the community you’re trying to build. They are also a fun and engaging way to share viral (and creative!) snippets […]
