Tag Archive for: Julie Young


What Exactly is Branding?

Guest Post by Julie Young, Young Design People can get confused about the term “branding”. A brand is just another term for identity in the marketplace. For companies, it’s corporate branding – the things that convey your company’s personality and that set it apart from the competition. Designers and marketers create the basics of a […]

Fingers Crossed is not a marketing strategy

Fingers Crossed Is not a Marketing Strategy

Guest post by Julie Young, Young Design You just got a new logo, an optimized cool-looking website, and some beautiful print brochures; your brand is out there. Now what? Letting your website and marketing collateral gather dust is like tossing a coin into the fountain – you can wish and hope that they continue to work […]