Kurtz Digital Strategy
Navigating the Changes Technology Brings to Communication, Public Relations and Marketing
If your LinkedIn strategy does not include participation in LinkedIn groups, you are missing a powerful way to use the platform for your digital strategy. A complete LinkedIn profile and list of connections is great, but groups bring more opportunities. There are groups for different subject areas, industries, professional associations, alma matters and more. You need to be strategic… Read More
An effective strategy on LinkedIn must include LinkedIn groups. Business people of all types should participate in groups. There are groups for just about every industry, interest area, alma mater and more. Making groups work for you takes a strategic approach. Here are common mistakes to avoid. Mistake #1: Lurking Data shows that many LinkedIn users watch… Read More
LinkedIn changes all the time. It’s easy to notice features that get in our way, but there are options that can help you to improve your experience with the platform. Personalize Your Feeds You can personalize your feeds by choosing which content is relevant to you, so you don’t end up spending your time scrolling… Read More