Tag Archive for: message

brand voice

Tune Your Brand Voice

As a marketer, you nurture the voice of your brand. Brands with a consistent voice that resonates with the target audience will achieve the most success. Sadly, the majority of brands don’t have a clear and consistent voice. Messages conflict. Themes are mixed. You lose the audience because they can’t figure you out. Here are […]

write headlines that work

How to Write a Bio That Makes People Say, “OMG tell me more!”

Guest Post by Maggy Sterner, Brand & Business Coach Here’s the scenario: You’ve been invited to deliver a talk or workshop. The organizers ask you to provide a short bio to include with a head shot. But all you have is a long-ass bio that tells your life story using jargon and too many words. […]