Human Brands Do Best Online

To connect with your audience you need to be real online. A Sprout Social report shows that people value honesty from businesses and brands online. 86% of surveyed consumers think transparency from businesses is more important than ever. Only 15% of respondents think brands are currently “very transparent” on social media. 53% said they would be… Read More

LinkedIn Strategy for the Independent Professional

If you are a one-person business, the thought of online marketing is probably overwhelming. With the demands of business development, sales, and customer service, there is little time for exploring opportunities online. Let me help you with LinkedIn. LinkedIn is a social network your business cannot afford to ignore. More than 562 million professionals worldwide… Read More