Kurtz Digital Strategy
Navigating the Changes Technology Brings to Communication, Public Relations and Marketing
According to the latest data from the Pew Research Center, 65 percent of American adults use social networking sites, up from 7 percent when Pew began systematically tracking social media usage in 2005. A special analysis of 27 national surveys of Americans across the past decade documents this substantial spread of technology throughout the population,… Read More
Historically, women have been more avid users of social media than men. More recent data, however, show that these differences are no longer statistically significant. A new Pew Research Center analysis finds that a similar share of men and women say they used social networking sites this year. 73% of online men use social media… Read More
A new study from Pew Research Center reveals that 92 percent of teens go online daily –24 percent of teens almost constantly–mostly thanks to smartphones. The latest data also shows that Facebook is the most popular and frequently used social media platform among teens (71 percent). Half of teens use Instagram and nearly as many… Read More