Customer Service on Social Media

Social media is more than a megaphone for you to share your brand messages. It is a place where people expect to interact. One of the things they expect from brands that they do business with is timely, effective customer service. According to a J.D. Power survey in 2013, 67 percent of consumers have used… Read More

Digital Dos on Social Media

It’s finally hot here in Northern Virginia. In case the sun has you feeling a little brain fried, here’s a reminder of important “dos” on social media. Do you Let your readers see your personality shine through. Share your unique insight and strike a conversational tone that engages readers. Be social! Think before you post… Read More

Making Money from Social Media

Guest post by S.L. Hoffman Ditch the Old-School Advertising Mindset When today’s consumers seek a product or service, they have multiple options. Through the Internet, they aren’t restricted to local businesses any more. If you fail to take proper care of your customers, they can easily switch to other local, regional, national, or even international… Read More