Location and Your Local Business Marketing Plan

There is no one size fits all digital marketing plan. The “right” plan is custom to your business, your customer and your location. In this article I will focus on the impact of location on your local business marketing plan. Localizing your marketing efforts will build brand recognition within your community and foster brand loyalty… Read More

Small Investments, Big Marketing Results

You can have effective marketing with a small budget. Here are five great – and inexpensive – marketing options you want to try. Offer Great Content The best marketing happens with great content. That means providing information that your target audience needs on your website, on social media and everywhere you are online. Content can… Read More