Create Social Media Content that Connects

Social media content is not just words. It is an effort to reach out to and connect with your target audience.  Here are some ideas to create social media posts that’ll get your audience talking to you. Know Your Goal Every post should have a goal. Is the goal to create awareness? Are you trying… Read More

Not Dead Yet!

The headlines catch our eye. Millennials are moving away from social media, says the NY Post. Twitter is dying. While there is a kernel of truth to be had, the latest data from Pew makes it clear that social media will continue to be important for marketing and communication for years to come. The latest… Read More

Small Business Not Seeing Results on Social Media? Here’s Why.

Social Media Marketing is a cost-effective way to reach a target audience. Yet a recent new survey from Manta shows that only 24% of small businesses see a positive return from their efforts on social media. I help clients work through this type of frustration all the time. Here are some common reasons businesses don’t see the results they… Read More