Your Profile Image Can Make (or Break) Referrals

Have you considered the importance of your Facebook profile photo to the process of getting referrals? As someone who regularly refers the people and businesses I am connected with on Facebook, I have a message for you: make sure your page name and profile photo makes you easy to find! When someone is on a… Read More

100 Million Headlines Don’t Lie

The headline is the most important part of your content. People decide what to read based on the headline. Shared content often includes little more than the headline with the link. Buzzsumo recently analyzed 100 million article headlines to get insight into what is most effective. The research looked at the most shared headlines on Facebook… Read More