We’re Friends, But it Is More Complicated Than That

A few weeks ago, I was listening to a story on NPR when the interviewee mentioned that someone was a “holiday card friend.” Having just dusted off my holiday card list, the fact that we all have different categories of friends really hit me. There are friends who we talk to all. the. time. There… Read More

Build Your Online Brand in 7 Easy Steps

Whether you are an individual professional or are representing an organization online, you need to define your brand. That’s right, even individuals need a brand. A brand is how we differentiate in business terms from everyone else.  That’s how you get a job or make the right professional connections. It is how businesses find the… Read More