Kurtz Digital Strategy
Navigating the Changes Technology Brings to Communication, Public Relations and Marketing
A few weeks ago, I was listening to a story on NPR when the interviewee mentioned that someone was a “holiday card friend.” Having just dusted off my holiday card list, the fact that we all have different categories of friends really hit me. There are friends who we talk to all. the. time. There… Read More
Whether you are an individual professional or are representing an organization online, you need to define your brand. That’s right, even individuals need a brand. A brand is how we differentiate in business terms from everyone else. Â That’s how you get a job or make the right professional connections. It is how businesses find the… Read More
There are several tools out there that will take the URL to your content and shorten it. You want to pick a tool and start doing this all the time. Here’s why. Why Short URLs Matter A URL shortener is a tool that makes a long URL shorter in length while still sending those who… Read More