Do More with Instagram

Do you use Instagram for your digital marketing?  2020 may be the year to do more on the platform. Instagram has more than a billion monthly active users. The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. While just over half of U.S. marketers used Instagram in 2016,… Read More

Storytelling Interview Questions – A Tool for Gathering Stories with Emotional Connection

Guest Post by Elissa Leif, CEO, MiniMatters, LLC As Jill wrote in a recent post, getting emotional with your audience is a good strategy, as emotional connection with your organization leads to more engagement and spending. At MiniMatters Video + Marketing, our prime area is video, which provides many opportunities for building this sort of… Read More