You are in a groove with producing content for your online marketing. Great! Make sure you get the most from your efforts, by minding these important factors before you publish … Continue Reading >
Do This Before You Publish
Hook the Reader with a Great Headline
The headline or title is the most important part of your content. In the case of email, make that the subject line. It is the first thing people read and … Continue Reading >
Writing an Effective Message
Have you ever noticed that the more you tell people the less they seem to know? Studies have shown that is actually true. Shorter, to the point, messages get read … Continue Reading >